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	<title>WillFreyre</title>
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	<description>Creative Direction and then some.</description>
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		<title>Latino Lens Program</title>
		<link>http://www.wfreyre.com/?p=245</link>
		<comments>http://www.wfreyre.com/?p=245#comments</comments>
		<pubDate>Wed, 02 Dec 2009 03:41:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Motion]]></category>
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		<category><![CDATA[in-cinema]]></category>
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		<category><![CDATA[spot]]></category>
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		<description><![CDATA[Mercury Latino Lens program recap. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, print, direct, in-cinema commercial, and events. Created for Ford Motor Company at Zubi Advertising.
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			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">Mercury Latino Lens program recap. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, print, direct, in-cinema commercial, and events. Created for Ford Motor Company at Zubi Advertising.</p>
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		<title>Latino Lens Print</title>
		<link>http://www.wfreyre.com/?p=205</link>
		<comments>http://www.wfreyre.com/?p=205#comments</comments>
		<pubDate>Fri, 13 Nov 2009 05:53:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
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		<description><![CDATA[Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.
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			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.</p>
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		<title>Latino Lens Website</title>
		<link>http://www.wfreyre.com/?p=232</link>
		<comments>http://www.wfreyre.com/?p=232#comments</comments>
		<pubDate>Fri, 13 Nov 2009 03:10:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Interactive]]></category>
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		<category><![CDATA[minisite]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[website]]></category>

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		<description><![CDATA[Website hub for Latino Lens including film viewing, voting, and interactive decoder game. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.
]]></description>
			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">Website hub for Latino Lens including film viewing, voting, and interactive decoder game. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.</p>
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		<title>Latino Lens Mailer</title>
		<link>http://www.wfreyre.com/?p=228</link>
		<comments>http://www.wfreyre.com/?p=228#comments</comments>
		<pubDate>Fri, 13 Nov 2009 03:07:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[direct]]></category>
		<category><![CDATA[Interactive]]></category>

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		<description><![CDATA[National Gold Addy Winner &#8211; Direct Mail. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.
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			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">National Gold Addy Winner &#8211; Direct Mail. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.</p>
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		<title>Latino Lens Decoder</title>
		<link>http://www.wfreyre.com/?p=224</link>
		<comments>http://www.wfreyre.com/?p=224#comments</comments>
		<pubDate>Fri, 13 Nov 2009 03:05:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[direct]]></category>
		<category><![CDATA[integrated]]></category>

		<guid isPermaLink="false">http://www.wfreyre.com/?p=224</guid>
		<description><![CDATA[Promotional decoder piece. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.
]]></description>
			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">Promotional decoder piece. Art Direction and concept of Mercury Latino Lens Short Film Competition campaign. Multiple award winning campaign includes short film competition, website, online sweepstakes, in-cinema, direct, and events. Created for Ford Motor Company at Zubi Advertising.</p>
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		<title>Fuerza Ford</title>
		<link>http://www.wfreyre.com/?p=159</link>
		<comments>http://www.wfreyre.com/?p=159#comments</comments>
		<pubDate>Tue, 10 Nov 2009 04:29:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand ID]]></category>

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		<description><![CDATA[I created this logo for use in Hispanic market media. Created for Ford Motor Company on behalf of Zubi Advertising.
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			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">I created this logo for use in Hispanic market media. Created for Ford Motor Company on behalf of Zubi Advertising.</p>
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		<title>Ford Online Banners</title>
		<link>http://www.wfreyre.com/?p=406</link>
		<comments>http://www.wfreyre.com/?p=406#comments</comments>
		<pubDate>Mon, 09 Nov 2009 16:24:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Interactive]]></category>

		<guid isPermaLink="false">http://www.wfreyre.com/?p=406</guid>
		<description><![CDATA[Art Direction and concept of Ford&#8217;s Hispanic online banner ad campaigns from 2002-2007. Multiple award winning campaigns including Ford Focus &#8220;Video Games&#8221; campaign, which Best of Show Gold Non-English at the 2005 Miami Addy Awards. Created for Ford Motor Company at Zubi Advertising.
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			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">Art Direction and concept of Ford&#8217;s Hispanic online banner ad campaigns from 2002-2007. Multiple award winning campaigns including Ford Focus &#8220;Video Games&#8221; campaign, which Best of Show Gold Non-English at the 2005 Miami Addy Awards. Created for Ford Motor Company at Zubi Advertising.</p>
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		<title>E&amp;J Minisite</title>
		<link>http://www.wfreyre.com/?p=156</link>
		<comments>http://www.wfreyre.com/?p=156#comments</comments>
		<pubDate>Mon, 09 Nov 2009 04:23:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[campaign]]></category>
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		<category><![CDATA[minisite]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[website]]></category>

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		<description><![CDATA[This promotional minisite was created as part of E&#38;J&#8217;s Mix the Unexpected integrated campaign.  Concept, art direction, and branding for full integrated marketing campaign, including website, ads, events, out-of-home, promotional, guerrilla, mobile, and radio. Created for Gallo Wineries on behalf of Zubi Advertising.
]]></description>
			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 13.0px 0.0px; line-height: 19.0px; font: 13.0px Georgia;">This promotional minisite was created as part of E&amp;J&#8217;s Mix the Unexpected integrated campaign.  Concept, art direction, and branding for full integrated marketing campaign, including website, ads, events, out-of-home, promotional, guerrilla, mobile, and radio. Created for Gallo Wineries on behalf of Zubi Advertising.</p>
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		<title>E&amp;J Mobile Billboard</title>
		<link>http://www.wfreyre.com/?p=150</link>
		<comments>http://www.wfreyre.com/?p=150#comments</comments>
		<pubDate>Mon, 09 Nov 2009 04:02:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.wfreyre.com/?p=150</guid>
		<description><![CDATA[This Mobile Billboard piece was created as part of E&#38;J&#8217;s Mix the Unexpected integrated campaign.  Concept, art direction, and branding for full integrated marketing campaign, including website, ads, events, out-of-home, promotional, guerrilla, mobile, and radio. Created for Gallo Wineries on behalf of Zubi Advertising.
]]></description>
			<content:encoded><![CDATA[<p>This Mobile Billboard piece was created as part of E&amp;J&#8217;s Mix the Unexpected integrated campaign.  Concept, art direction, and branding for full integrated marketing campaign, including website, ads, events, out-of-home, promotional, guerrilla, mobile, and radio. Created for Gallo Wineries on behalf of Zubi Advertising.</p>
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		<title>E&amp;J Out-of-home</title>
		<link>http://www.wfreyre.com/?p=146</link>
		<comments>http://www.wfreyre.com/?p=146#comments</comments>
		<pubDate>Mon, 09 Nov 2009 03:33:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[integrated]]></category>
		<category><![CDATA[OOH]]></category>
		<category><![CDATA[out-of-home]]></category>

		<guid isPermaLink="false">http://www.wfreyre.com/?p=146</guid>
		<description><![CDATA[This out-of-home billboard piece was created as part of E&#38;J&#8217;s Mix the Unexpected integrated campaign.  Concept, art direction, and branding for full integrated marketing campaign, including website, ads, events, out-of-home, promotional, guerrilla, mobile, and radio. Created for Gallo Wineries on behalf of Zubi Advertising.
]]></description>
			<content:encoded><![CDATA[<p>This out-of-home billboard piece was created as part of E&amp;J&#8217;s Mix the Unexpected integrated campaign.  Concept, art direction, and branding for full integrated marketing campaign, including website, ads, events, out-of-home, promotional, guerrilla, mobile, and radio. Created for Gallo Wineries on behalf of Zubi Advertising.</p>
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